|Posted by frankjamesbailey on June 19, 2017 at 6:40 PM|
Don’t be fake!
I don’t hate very many things in life. I believe “hate” is a very strong word. However, I hate (I mean I really LOATH) cheesy sales people. The kind of person that says, “Have I got a deal for you, but only if you buy RIGHT NOW!”
I’m in the business of selling my voice (and my books too) and I refuse to become that guy! Yes, I get paid to “act” that way sometimes when I read a commercial but acting like a cheesy used car salesman and actually BEING that person are two different things!
I don’t just want to sell my voice / service to a client. I don't just want to sell my books to kids. I want to establish relationships with clients.
If you start off by going up to a business and telling them, “I’m a voice actor. I can voice your videos. I charge X amount of dollars. Here’s my website!” I think that approach is on the borderline of spamming. Personaly I HATE spam.
Here is what I do...I find a business’s Facebook “Like” page on Facebook and like their page. I might even make a comment on a post they made. At first...that's all I do! My best friend always tells me, nothing happens unless you make a connection. Liking their page is a small connection. If they want to know more about me I’m sure they can find me. I have a very good internet footprint.
Next, I wait a few weeks and make ANOTHER comment (unless they come to me first). I might even connect with them on another network like LinkedIn or if they have YouTube videos, I’ll LIKE one of their videos! AGAIN, unless they come to me, I DON’T tell a new business what I do…not yet! I’m sure they can figure out I’m a voice actor if they click on my page. Facebook, YouTube, LinkedIn. All I'm doing is making connections.
The same goes for my writing too. I joined a few Facebook groups for my favorite cartoons. Miraculous Ladybug, Star vs The Forces Of Evil, Steven Universe and The Loud House just to name a few. I introduce myself once (Hi everyone, I am voice actor and a writer. I also love cartoons. That's why I'm here). I have managed to make some new friends by joining these groups and some of the kids in those groups have joined my Facebook fan club group for Tercona! In other words, the kids use these FB groups to talk about there favorite TV show, found ME and then found out I wrote books about a female superhero and then became a FAN of Tercona.
As you can see, I don’t want to sound desperate for a voice job or for someone to read my books. I don’t want to sound “fake”. I want to establish relationships with clients. Because I believe that when you establish a relationship with a client, that relationship will last longer!
Categories: Voice Over Tip